What makes the Internet addictive?

Some internet users may develop an emotional attachment to on-line friends and activities they create on their computer screens. Internet users may enjoy aspects of the internet that allow them to meet, socialize and exchange ideas through the use of chat rooms or "virtual communities". These communities allow the person the means to escape from reality and seek out means to fulfill unmet emotional and psychological needs, which are more intimate and less threatening than real life relationships. Some Internet addicts may also create on-line personas where they are able to alter their identities and pretend to be someone other than themselves. The highest risk for creation of a secret life is those who suffer from low self esteem, feelings of inadequacy, and fear of disapproval from others. Such negative self concepts lead to clinical problems of depression and anxiety.