Really Korean company can have competitiveness in IT Service field globally?
Samsung SDS tries to expand business area to overseas target for 2008.
This article from Korea Herald
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Samsung SDS, Korea`s leading provider of information technology systems, is on track for record sales from overseas markets this year, as it revs up its global expansion drive.
The company, which logged $1 million in contracts from outside Korea in 2007, has already clenched orders worth $40 million this year. Buoyed by the better-than-expected performance, it has revised its overseas sales target for 2008, from the initial $60 million to $80 million.
"The year 2008 will mark a significant year for Samsung SDS as it launches an aggressive overseas expansion campaign under `Vision 2010,`" said Samsung SDS CEO Kim In.
Aiming to become one of the global information technology services providers by 2010, Samsung SDS has been focusing on exploring overseas markets and developing new core IT business arenas, having forged partnership deals with major global players.
Last year, it signed a cooperation deal with French IT company Capgemini, which ranks No. 3 in the global IT consulting field, and reached an agreement with PRTM, a U.S. firm specializing in product lifecycle management software and services, to jointly explore business opportunities in Asia.
This March, Samsung SDS announced a similar deal with SAP, the world`s largest business software maker, to cooperate in the rapidly growing Chinese IT services market. The firms decided to launch joint marketing and sales operations for the enterprise software systems in Korea and China. They also plan to expand to other Asian countries.
By teaming up with SAP, Samsung SDS expects a boost in enterprise resource planning services, or ERP, in the region. The Korean firm has accumulated know-how in automatic fare collection system for public transportation and e-Government projects in the home market and has been already successful in some of the developing countries in those fields.
Samsung SDS has provided the automatic fare collection system for a score projects in foreign cities, including China`s Guangzhou, Muhan, and Beijing and Taiwan`s Taipei and India`s Delhi. In China, a highly lucrative and competitive market that global IT services giants are making inroads into, the company takes the largest share of the AFC market at 46 percent.
In the later half of this year, the firm is pinning high hopes on projects such as the flight information display system for the World Central International Airport in Dubai and a procurement management system for the Vietnamese government, the company said.
Established in 1985, Samsung SDS is the largest integrated IT services provider of consulting, IT outsourcing, system integration, IT infrastructure, engineering outsourcing, SOC/u-City, and educational services in Korea.
As a unit of Samsung Group, Korea`s largest industrial conglomerate, the firm has been taking care of the group`s corporate computer systems, such as finance, supply chain management, human resource management, customer relations management, logistics and payment systems. It also does the software outsourcing business for Samsung Electronics and many other Samsung affiliates.
Operating through a global network of 17 corporations in 11 countries and hiring more than 8,000 people, Samsung SDS reported revenues of $2.3 billion for 2007 across the world.
It received the President`s Award for its packaged software applications, the "Most Admired Knowledge Enterprises" award six consecutive times, and the "One of Top 4 All IT Service Vendor" by Gartner Asia-Pacific.
By Lee Sun-young
(milaya@heraldm.com)
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As IT service providers in Korea, SDS's move to enter foreign market is laudable. However, we need to think about what product or service would Korean IT service provider sell? One of the items is the one experienced and acquired from Korea e-government implementation. The problem lies from the IT solution any Korean company would like to export to foreign countries. Mostly the solutions are costumed applications which have been implemented to meet specific customers’ need. So Korean IT service provider needs to make a package or semi-solution out of their brilliant experiences acquired in Korea to sell them out of Korea.
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