Monday, June 16, 2008

Michael Dell

Reference: Web 2.0 Digiral Biz of Chosun Ilbo on 13 June 2008

Cover Story: Interview with Michael Dell who has been back as Dell CEO

Michael Dell ahs been back to Dell as a CEO February last year from his leave in 2004.

He was the one who inspired me to go to MBA after I saw him on a TV program (it was a kind of lecture for the MBA students in the States). His idea was really authentic and even now I think his idea of Direct Sales is valid although Dell himself made some modification on his idea after his comeback.

He said the main stream of the industry is mobile. He will intensively attack the mini PC market with 9-inch screen whose poses between mobile phone and PC market.

Dell will diversify their products and services,not concerntrating on their own way, to approach to customers more easily. They will sell by Talk(phone sales), Click(Internet sales) and Walk(sales by sales representatives??? it was not described more pecifically)

Michael Dell implied Dell will jump into the market of mobile phone next year.

Honestly, I am not sure that Dell is on the right track.
Isn't it too much of diversification? Isn't mobile phone business a Red Ocean?

We will see...

1 comment:

차성수_Seong-Soo Cha said...

Mobile phone business is a Red Ocean.